Why should HR tech startups choose a specialist PR partner?
The public relations industry is a saturated one. That gives you, the prospective client, an abundance of choice.
20 in 2024: HR tech analysts to follow
Industry influencers have always carried clout but never more so than in today’s world of socially adept analysts, journalists and bloggers.
Spot the difference: media interview vs analyst briefing
What’s the difference between a media interview and an analyst briefing? It’s a question that clients have often asked me, and understandably so - the distinction isn’t always immediately clear
Five steps to (B2B) social success
Ask someone to name a company they think is making a success of social media and most will cite a well-known consumer brand or its famous figurehead